About Us

OUR MISSION

Create a trusted community of fellow cupcake lovers who empower each other to live their healthiest life, without compromising fun. Be mindful. Be healthy. Love your life.

HOW IT ALL BEGAN

Let us start by introducing ourselves. We are former co-workers, current business partners and the minds (and bodies) behind Weight Loss Cupcakes – Nikki and Duane.

We first met and began working together in 2015 at our day jobs. From there, it didn’t take long for us to realize our mutual love of the three M’s — Marketing, Mules and Margaritas. After a while, we started having post-work happy hours to unwind.

 

Those happy hours turned us into better friends than either of us could have anticipated – and we are both fully aware of how it makes almost no sense to an on-looker.

In fact, we often refer to ourselves as Ron Swanson & Leslie Knope. If you’re a Parks & Rec lover, you know what this means.  I’m a fairly extroverted, chatty and rather impulsive 30-something female. Duane would describe himself as a rather introverted, quiet and relatively rational 50-year old male.  For those of you who may not have seen the show, you should highly reconsider. But if not, that’s ok.  This clip and this clip pretty much sum it up.

Almost needless to say, there are substantial differences in our personalities on the surface. But fundamentally, we are incredibly similar and for that reason, Duane is a trusted friend, business partner and mentor. We both want to make a difference in other people’s lives – and we both want to drink fancy tequila, out of the bottle, on a beach.

Duane’s Commentary:  

While I definitely agree with the Ron and Leslie analogy, I think there’s a little more to it than that.  I think I’m basically Nikki…if I were 18 years younger, and a lesbian.  I enjoy her perspective on things, her drive, her humor and our shared vice(s). For her part, she has said that I provide the sage wisdom of a parent without the judgement.

In any case, we hold each other accountable; in business, in our personal lives and even with our health-journey. Because we are different, we consume different content and have a different perspective on things.

Each of us gets to enjoy 2 views of the world.  One from our own perspective and another from the perspective of a different generation. But because we share what we learn and what we think, it creates an amazing synergy where the whole is truly greater than the sum of the parts.

We also both have amazing, understanding wives who may not really “get”, but at least accept the weirdness of our codependent relationship.

 

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